Custom Flyers
Custom Flyers Overview
Custom flyers are designed for situations where speed and reach are the top priorities. They are commonly used for promotions, event announcements, product launches, and general marketing where information needs to be distributed quickly and efficiently.
Compared to brochures, which organize content through folds and structured layouts, flyers focus on simplicity and direct messaging. If your goal is to present detailed or multi-section information, brochures may be a better choice.
Flyers are available in a wide range of sizes and paper options, allowing you to adjust cost, durability, and visual impact based on how they will be distributed. For larger displays that need to be viewed from a distance, posters may be more suitable.
If your goal is to deliver a message quickly, clearly, and at scale, flyers provide one of the most efficient print solutions.
When Should You Choose Flyers
Choose flyers when you need to distribute information quickly to a large audience. They are ideal for short-term promotions, event marketing, and campaigns where speed and volume are more important than detailed presentation.
If your content requires structured sections or extended information, a different format may be more appropriate. But for fast and direct communication, flyers are the most efficient option.
Common Use Cases for Flyers
Flyers are widely used for event promotions, sales announcements, product launches, and local marketing campaigns. They are also effective for handouts, mail inserts, and in-store distribution.
Because they are easy to produce in large quantities, they are especially useful for high-volume marketing and time-sensitive campaigns.
Choosing the Right Size and Format
The right size depends on how the flyer will be used. Smaller formats are easier to hand out and cost-effective for large distribution, while larger sizes provide more space for visuals and messaging.
Both horizontal and vertical layouts are supported, allowing flexibility in design and presentation based on your campaign needs.
Paper Options and Print Considerations
Paper selection affects both durability and appearance. Lighter paper is suitable for mass distribution and keeps costs low, while heavier stock provides a more substantial feel for premium promotions or displays.
Gloss finishes enhance color vibrancy, while matte or uncoated options improve readability and allow for writing when needed. Choosing the right combination depends on how the flyer will be handled and used.
Paper Stock
Choose from a range of flyer paper stocks and finishes to match your design style, print quality, and handling needs.
80 lb. Gloss Paper
- Smooth gloss coated paper for vibrant color reproduction
- Bright finish enhances images and graphic details
- Medium-weight paper suitable for everyday printing
- 80 lb. paper weight
80 lb. Uncoated Paper
- Natural, uncoated paper stock with a classic paper feel
- Contains a writable surface for notes, signatures, and stamps
- Soft matte appearance with minimal glare
- Medium-weight paper suitable for everyday printing
- 80 lb. paper weight
100 lb. Gloss Paper
- Smooth gloss coated paper for vibrant color reproduction
- Bright finish enhances images and graphics
- Heavier-weight paper with a premium feel
- 100 lb. paper weight
100 lb. Matte Paper
- Smooth matte coated surface with reduced glare
- Soft, professional look for easy reading
- Heavier-weight paper with a refined feel
- 100 lb. paper weight
9 pt. Cardstock Gloss
- Smooth gloss coated surface with vibrant color reproduction
- Bright, polished finish for sharp graphics and images
- Lightweight cardstock feel
- 9 pt. thickness
9 pt. Cardstock Matte
- Smooth matte coated surface with reduced glare
- Softens colors for a clean, professional appearance
- Lightweight cardstock feel
- 9 pt. thickness
10 pt. Uncoated Cover
- Natural, uncoated paper stock with a clean paper texture
- Contains a writable surface for notes, signatures, and stamps
- Soft matte appearance with minimal glare
- Light-to-medium weight cover stock
- 10 pt. thickness
12 pt. Gloss Cover
- Smooth gloss coated cover stock for vibrant color reproduction
- Bright, polished finish enhances images and graphics
- Sturdy cover stock with a premium feel
- 12 pt. thickness
12 pt. High Gloss UV (Front Only)
- High-gloss UV coating applied to the front side only
- Enhances color vibrancy and shine on the printed face
- Back side remains uncoated for a clean, natural feel
- Smooth, polished appearance with strong visual impact
- 12 pt. thickness
12 pt. Bright White Smooth Cover
- Smooth, bright white cover stock with a clean paper feel
- Uncoated surface for a crisp, professional appearance
- Contains a writable surface for notes, signatures, and stamps
- Sturdy cover stock with a smooth finish
- 12 pt. thickness
12 pt. premium linen
- Subtle woven linen texture with a refined paper feel
- Natural, uncoated surface with a classic, elegant appearance
- Contains a writable surface for notes and signatures
- Sturdy cardstock weight with added texture
- 12 pt. thickness
12 pt. Natural Textured
- Subtle natural texture with a soft, organic paper feel
- Uncoated surface with a warm, understated appearance
- Contains a writable surface for notes and signatures
- Sturdy cardstock weight with added tactile character
- 12 pt. thickness
Custom Flyers Frequently Asked Questions
What are flyers commonly used for?
What paper should I choose for flyers?
Can flyers be written on?
Can I print on both sides of a flyer?
What are the most popular flyer sizes?
How long does delivery take?
Custom Flyers Specs & Templates
Our production team will remove the guideline lines before printing, and they will NOT appear on the final product.
Template Download
Download the template for your selected size to set up your artwork with the correct bleed, trim, and safety area.
Design Guidelines
Review the design guidelines before uploading your file. They explain artwork setup, bleed, safe area, resolution, color mode, and export requirements.
We believe effective visual communication starts with clarity, responsibility, and thoughtful planning. Our focus is not just on outcomes, but on building a reliable process that delivers consistent results across every order.
By combining efficient production workflows with carefully selected materials, we aim to reduce unnecessary waste while maintaining dependable quality. This approach allows us to support both everyday needs and larger initiatives without introducing complexity or uncertainty.
Early planning plays a key role in how we work. When projects are prepared in advance, production becomes smoother, resources are used more efficiently, and costs stay predictable. This mindset helps create better results for everyone involved.
From initial setup to final delivery, we prioritize transparency, consistency, and support. Our goal is to make each step clear and manageable, so expectations are aligned and outcomes remain dependable.
At every stage, we focus on building long-term trust through practical decisions, steady execution, and a commitment to responsible production.